Key People
The team at bring with them many years of experience both from within, and as advisors to, medical device sector. This, combined with the company's culture of responsiveness to the rapidly changing needs of this dynamic industry, ensures that, in both content and delivery, BIBA Medical provides a superior service.
Biographies
Professor
Roger Greenhalgh
Clinical Consultancy
Roger
is a leading vascular surgeon in Europe. He convened the first meeting of
the European Society for Vascular Surgery (ESVS) and wrote its constitution.
He is currently President of the Section of Surgery, UEMS.
He has been the instigator of a number of vascular randomized controlled trials such as the Small Aneurysm Trials such as the small Anuerysm trials and the EVAR trials (on-going). He is one of the few surgeons to be appointed to the Board of the UK Medical Research Council (MRC), which assesses clinical trial grant applications.
Roger advises on the clinical aspects of any assignment.
Stephen
Greenhalgh
Marketing Consultancy
Stephen
has over 16 years of health care marketing and consulting experience. Before
founding BIBA Medical, he spent over 5 years in Brand Management with Proctor
& Gamble and 5 years developing the European healthcare marketing practice
at Price Waterhouse Coopers. He has directed numerous “voice of the
customer” (VoC) research studies and directed pan-European market oriented
strategy assignments and medical device clients such as Pfizer, Medi, Pharmacia
& Upjohn and Roche Diagnostics. He speaks fluent French, German and Italian.
Stephen is responsible for the market research aspects of any assignment.
Paul
Bristow
Director of Consulting
Paul has
worked in politics and public affairs for nearly 6 years. He brings a strong
track record of managing campaigns for the some of the world's largest medical
and healthcare companies.
He has a developed understanding of how politics and Westminster works. He has worked for a leading UK politician, a political party, both in public affairs.
Jonathan
Sheldrake
Research Director
Jonathan
has nearly 20 years experience in marketing research. He is experienced in
both quantitative and qualitative research in a variety of vertical markets
including automotive, biotech and IT.
He currently oversees all the data the management aspects for BIBA’s European Vascular & Endovascular Monitor (EVEM) and European Cardiovascular Monitor (ECVM) research projects. Recently, he has completed a number of European research projects involving European continent and speaks fluent French, German, Italian and Spanish.
Jonathan is responsible for the market research aspects of any assignment
John
Mulcahy
Business Technology Manager
John
is responsible for the processing of data and for production of reports. An
expert in data analysis, John is capable of processing the most complex datasets
from a variety of different formats.
John is a veteran in the research business and can count on over 20 years relevant experience. He is proficient in several programming languages as well as scripting languages such as VB and Coldfusion.